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Q: Do you do corporate websites? We need help projecting the right
image.
A: We've written corporate web content and in each case, following interviews
and an initial draft, the desired corporate image and voice emerged. One
of the unique ways we help you define and find your voice and image is
to research other web sites that have a voice and image that is similar
to what you are striving for acheive.
Q: I notice you don't have experience in my industry. How will you
be able to write my copy?
A: We're accomplished researchers and love to learn and write about new
things. Since we began writing, we've discovered more than we could have
ever imagined about re-financing, catering, luxury home builders, and
vinyl siding and replacement windows, to mention a few! To answer your
question, we'll write your copy the same way we write ALL of copy--We
learn as much as we can about your business and industry, find out who
your audience is and what they want. And then we begin the writing process!
Q: Our corporation needs additional content. If we provide you with
an outline of what we're looking for, can you develop original content?
A: Yes. One of our specialties is developing original content based on
an outline. We'll make sure the voice and style fits with your existing
content. And of course we'll make sure it's keyword-rich and optimized
for the search engines.
Q: Do you do brochures, flyers and letters for direct mail?
A: Yes, but typically, we do content only! We aren't designers, although
we do think visually and have a good sense of what looks good and what
doesn't with respect to color and placement of graphics. We also know
some exceptional graphic designers. We can work with the designer, so
you only have to deal with one vendor.
Q: Why don't you give prices for different projects? Why do you only
list estimated ranges for various jobs?
A: Well, every job is different. The per page fees listed
on the site are for copywriting services only. For example,
it costs much less to create web content when you know
your market and competition, have a complete outline,
and know what you're looking for. If we have to research
those things, and help you define your niche or audience,
the project will be more involved--and more costly.
Q: Do you think we should use testimonials in our print pieces?
A: Absolutely. The great thing about testimonials is that it's not you
praising your own virtues, but someone else doing it for you! There is
nothing more powerful that an endorsement from a happy client, especially
if they are willing to share their contact information with you. It doesn't
get any better than that!
Q: Can you collect testimonials that we can use in our collateral?
A: Yes. We charge $50 for each testimonial. You supply us with the names
and contact information for each customer you want us to interview. Next,
we'll prepare a short list of questions and get in touch with your customers.
If the interviews take place by phone, we will tape record the calls with
your customers' permission. Then, we prepare the testimonial and send
it back to your customer for their approval. Once they've signed off on
it, it's yours to use however you'd like.
Q: Do you do other creative stuff-like concept creation, taglines,
slogans, company names and domain names? A: Yes, we'll help you develop
business names with matching domain names; come up with taglines and concepts
that communicate your message succinctly; and anything else related to
business and words. We do require a 1-hour, or $50 minimum engagement.
Q: What if I don't like your work?
A: We guarantee you will like what we do for you. It is quite rare to
ever have a problem because of the time we spend researching and asking
questions beforehand. If for some reason we miss the mark on the first
draft our fees include revisions within the scope of the original project,
if you're unhappy with our work then you don't pay.
Q: How do we get started? A: Send me the details of your project
through the Request a Quote form. Then email
us any backup documentation you have. Or, pick up the phone and give
me a call. We'll discuss your project. We'll give you a quote. If the
quote is within your budget, the process begins.
DocuEdit a Division of
NHB Internet Services, LLC
100 Route 101A, Amherst, NH 03031
Phone 603-891-2800 - 239 - 936-1005
info@docuedit.com
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